YOUR PARTNER IN GROWTH
We deliver impact in everything we do
At Graphite, we’re obsessed with impact. It’s foundational to who we are, why we’re successful and how we approach SEO and growth.
Together, we’ll identify transformational opportunities, collaborate on big picture strategy and ship effective work at scale. All with impact top of mind.
OUR CORE PRINCIPLE
Moving fast without direction means missing your mark. Having a destination but not enough speed means never getting there. But when you have both, that’s velocity—and velocity equals impact.
Direction
Our rigorous and data-driven approach means we’re constantly validating what strategies drive the most impact. We’re at the leading edge of SEO and it shows in the significant growth we can deliver.
Speed
Our purposely built Topical SEO platform and proven track record of generating growth allow you to execute at a pace that other’s can’t match. Do more with less and see faster results at the same time.
Impact
Direction + speed = velocity. It’s a simple equation with big implications. Velocity means creating impact on a scale that can transform your growth curve. This is what we live for and what we deliver.
GRowth Stories
Upwork increased monthly SEO traffic by over 2M
Hinge Health SEO traffic grew by over 220k visitors per month.
Honey SEO traffic grew by over 5.5 million visitors per month.
Our approach
SEO isn’t simple, but we make it easy
Figuring out SEO is hard enough, but executing a plan can be even trickier. Lack of resources, clunky tools, lack of org-wide buy-in—there are many reasons SEO strategies can fail before they even launch. There’s a better way, and we’d love to show you how.
Editorial SEO
Capture intent with Topical SEO
Topics—not keywords—are the future of SEO. We built the
first Topical SEO platform that uses AI to make your content strategy highly efficient and highly effective.
Technical SEO
Build a foundation for growth
Most technical audits don’t give you the full picture or
an actionable plan. Our approach is much more strategic
so we can focus on the opportunities that matter.
Programmatic SEO
Publish at scale, without the worry
You want to programmatically launch thousands of pages
of high-ranking content—not thousands of pieces of spam.
We have the technical and SEO experience to help you plan,
build and launch a foolproof solution.
If your intent is growth, we’re here to help
Let's chatFAQ
Ask us anything
What exactly do we do on projects?
We don’t believe in one-size-fits-all strategies or hacks that don’t produce sustainable results, so the first thing we do is listen. Once we know more about your specific needs, hurdles and goals, we work with you to create a custom, proven and researched strategy tailored to your requirements. That strategy can include creating premium content, optimizing your internal linking architecture, setting up a programmatic SEO platform and more. We also provide actionable recommendations for your team to follow, or we can take care of everything ourselves.
How often do we collaborate?
We dedicate a full team of specialists and experts to your project. Collaboration starts from the very first call and is continuous and frequent. Have a question or idea? Just DM us via a private Slack channel. We’ll also hold weekly calls to discuss performance and strategies as well as monthly and quarterly business reviews. Our commitment to you is doing whatever it takes to create a premium experience, drive initiatives with intensity and deliver the highest impact possible.
How is working with Graphite easier?
First, we identify the 5% that actually matters so you know exactly what needs to be done to reach your goals. When it comes to implementation, we’re tool-agnostic so you don’t have to worry about your current tech stack. We’re also flexible on how the work gets done—we’re happy to do everything in-house or help your team execute our strategies. When we start on a new project, there’s no ramp up period—it’s just full steam ahead.
Why is Graphite better than other agencies/the best?
We are singularly focused and motivated by one thing: creating long-term, sustainable growth. Our approach to SEO is comprehensive, data-driven and tech-powered. Instead of trying to “outsmart” the search engines (you’ll never win), we built an AI-powered platform to make it easier to create premium content. Instead of a scattershot approach, we find and focus on the 5% that matters. Instead of “secret formulas” and vague promises, we’re transparent and collaborative so your team is set up for success.
What proprietary tools do you use?
We have two that make SEO so much easier. Our Internal Link API (ILAPI) increases traffic to your site by connecting all page types (articles, products, categories, etc.) in an optimal way for both users and bots. Our Topical SEO platform is a proprietary content tool that allows you to determine high-impact keyword opportunities based on topical relevance, guide the writing of high-performing content and optimize current content.