Insight

AEO Tools // Answer Engine Optimization

Ethan Smith

CEO

Marcos Ciarrocchi

Co-Founder

Answer Engine Optimization (AEO)

Over the past several months, the usage of LLMs has dramatically increased. ChatGPT answers did not have clickable links. Now, ChatGPT has prominently displayed clickable links, maps, and other traditional search elements. This has caused referral traffic from ChatGPT to dramatically increase over the past three months.

AEO Tools

For all these reasons, interest in Answer Engine Optimization (AEO) has exploded, and we believe this will hold and dramatically increase over the next few years.

As a result, over 30 companies building AEO tools have emerged.  In order to simplify the process of selecting the best AEO tool for you, we are compiling a master list of all the AEO tools.

Features & Pricing

The main feature shared among all AEO tools is tracking of AI answers.  Many are also starting to build optimization tools, brand analysis, and measuring citations, but tools are early in building optimization and functionality beyond AI tracking.

Recommendations

We are now asked multiple times a day about which AEO tools are best.  These are our recommendations.

  • The main useful feature shared among all tools is AI tracking. While everyone is building optimization tools and other features, this has not been figured out yet.
  • For more information on AEO, you can reference our Guide To AEO.
  • Recommendation: Focus primarily on AI tracking and use the least expensive tool that completes the job you need. As these tools evolve, watch which do more than tracking and consider whether the functionality is useful enough to switch and pay extra.

AEO Tools List

Brand

Entry Level Pricing

AI Tracking

Models Tracked

Other Features

Weight Management, Metabolic Health and Type 2 Diabetes
Brand mention tracking
Weight Management and Metabolic Health
Type 2 Diabetes and Metabolic Health
$129/mo
Brand Mention Tracking
-
Competitor Analysis, Keyword Research
-
Brand Monitoring, Competitor Rank, Prompt Tracking
Chatgpt, Perplexity, Gemini
Source Analysis, Track Growth, Sentiment Analysis, Recommendations, Weekly Reports, Actionable Insights
$367/mo
Brand Visibility, Sentiment Analysis
Chatgpt, Perplexity, Gemini, Claude
-
-
Brand Monitoring, AI Ad Campaigns
Chatgpt, Perplexity, Gemini, Copilot
-
-
Brand Safety/Visibility, Competitive Analysis
Chatgpt, Perplexity, Gemini
AI Content Optimization, A/B Testing, AI Feedback, Protection & Control Features
-
Brand Monitoring, Competitive Benchmarking
Chatgpt, Perplexity, Gemini, Claude, Meta AI
Answer Engine Optimization, AI Visibility Analytics
-
Brand Monitoring
Chatgpt, Perplexity, Gemini, Claude, Meta AI
Sentiment Analysis, Content Analysis, Content Roadmap
-
Track And Optimize How A Product Appears In Models
Chatgpt, Perplexity, Claude
Data-Driven Insights, Benchmarking Vs Competitors
-
Brand Visibility
Chatgpt, Perplexity, Gemini, Claude, Meta AI, Deepseek
Competitive Benchmark, Performance Dashboard, Global Monitoring, Visibility Analysis, Sentiment Analysis, Optimization Hub
Free
Visibility Score, Share of Voice, Share of Answers
Chatgpt, Perplexity, Gemini, AI Overviews
Competitor Benchmark, Citation Insights
Free
Brand Analysis
Chatgpt, Perplexity, Gemini
AI Search Grader
$80/mo
Brand Presence In AI Responses
Chatgpt, Claude, Perplexity, Deepseek, Elevenlabs, Runway
Answer Validation, Ranking Of Competitors
$49/mo
AI Brand Radar
Chatgpt, Anthropic, Meta, Mistral, Deepseek
Prompt Vault, Sentiment Analysis, Competitor Detection
$29/mo
Weekly Brand Mentions & Ranking, Prompt Monitoring
Chatgpt, Perplexity
Country Monitoring, Sentiment Analysis, Link Analysis
$90/mo
Brand Performance
Sources Not Listed
Benchmarking, Recent Mentions, AI Monitoring And Optimization
-
Brand Mentions And Listings
Searchgpt, Chatgpt, Gemini, Perplexity, Claude, AI Overviews, Copilot
Comprehensive AI Readiness Audit, Content & Structural Refinement
-
Visibility Tracking
Chatgpt, Perplexity, Gemini
Market Sentiment Analysis, Custom Experimentation
-
AI Brand Visibility
Perplexity, Copilot, Chatgpt
Conversation Explorer, Answer Engine Insights, Agent Analytics
$100/mo
Brand Visibility
Chatgpt, Claude, Deepseek, Gemini, Perplexity
AI Monitoring And Optimization
-
Brand Tracking, Brand Visibility Score
Perplexity, Chatgpt
AI Interviewer, Citation Track, Prompt Analysis, Competitive Analysis, Demographic Intelligence, Conversion Intelligence
-
Track Presence In AI Search Results
Mistral, Chatgpt, Claude, Gemini, Deepseek, Perplexity
Audit Of Website, Optimization Analysis, Competitor Benchmarking, Brand Dashboard
-
Brand Positioning
Chatgpt, Perplexity, Meta, Claude
Journey Mapping
$99/mo
AI Brand Visibility
Chatgpt
Business Landscape, Audience & Content, AI-Generated Tips
-
Brand Perception
Perplexity, Chatgpt, Claude, Meta, Mistral
Sentiment Analysis, Awareness Analysis
$19.95/mo
Brand Overview
Sonar, Gemini, Chatgpt
Seo Report, Fact-Checking AI Knowledge, Model-Specific Insights, Competitor Benchmark
$199/mo
Brand Performance
Gemini, Chatgpt, Claude, Perplexity, Meta, Copilot
Sentiment Analysis, Competitive Positioning, Buying Journeys Optimization, AI Engine Analytics

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