About this video
In this video, Ethan shares his insights on a variety of SEO topics, including when and how to start investing in SEO, how to hire the right team, and how to build your SEO growth engine from zero to one. He breaks down how topics are the new keywords, provides the exact heuristics and tools to successfully create and execute an SEO strategy, and goes deep on how to get buy-in and ensure that projects move forward without delay.
This episode aired on December 1, 2022.
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